Feature stories and white papers
Full-length features and technical white papers educate audiences about new technologies and applications while also demonstrating a company’s expertise. Technical features can be designed in PDF format for use as sales hand-outs and high perceived-value offers on landing pages and web sites.

“Lessons in emergency power preparedness: Planning in the wake of Katrina”
Client: Cummins Power Generation
Publication: Utility Products
Audience: Energy managers and consulting-specifying engineers

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“How to select industrial floor-care equipmment for increased productivity and performance”
Client: Advance
Publication: Plant Engineering
Audience: Industrial facility managers

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“Sweeping parking facilities: How to control fugitive dust”
Client: Advance
Publication: Parking
Audience: Parking lot owners and operators

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